Beyond Just 'Tile Grout': Jorakay Collaborates with Renowned Artist RUKKIT for JORAKAY TILE GROUT x RUKKIT, Creating New Art Definitions Through Colorful Innovation and Unlimited Personal Expression

          Jorakay Corporation reinforces its position as the comprehensive construction innovation leader by collaborating with one of Thailand's leading street artists, Rukkit Satapornvajana (Rukkit), known for his distinctive geometric style. This partnership breaks traditional limitations of construction materials by transforming tile grout from a mere tile gap filler into something more artistic. The collaboration creatively blends construction with art in the JORAKAY TILE GROUT x RUKKIT "INSPIRE YOUR CREATION" project, using Jorakay's tile grout in over 100 shades in unprecedented artistic and design applications.

          This initiative opens new perspectives, transforming tile grout into creative artistic expressions through vibrant colored lines that bring floors and walls to life while reflecting homeowners' personalities. The design concept draws inspiration from the crocodile shape, adapted into linear patterns with unique dimensional styling. The project highlights the grout colors by widening the tile gaps to 15 millimeters, making the colorful grout more prominent.

          The design utilized three Jorakay tile grout products: Crocodile Premium Plus Silver, Crocodile Premium Plus Gold, and Crocodile  Epoxy Plus. Additionally, Jorakay offers other notable tile grout products including Crocodile Turbo Plus, Crocodile Platinum, Crocodile Glass Block, Chalawan Grout, and Crocodile IFIX. Jorakay's tile grout products feature three distinctive properties that differentiate them from competitors: MICROBAN™ – inhibiting black mold growth and increasing user health safety; HYDROPHOBIC – reducing embedded dirt accumulation for long-lasting cleanliness; and EXTRA BOND – special adhesive agents providing maximum adhesion without peeling.

          Jorakay Corporation continues its relentless product innovation to create market differentiation and comprehensively meet customer needs, while expanding design capabilities through new innovations, with the primary goal of maintaining its market leadership position in this product category.